davidmclain

I have to stop myself from always shooting the fast primes wide open regardless of the light. Everything just looks better. It can be really addictive and sometimes I use it too much as a crutch. I would encourage everyone to shoot these lenses wide open in a range of light and at a range of distance from their subject. It's a ton of fun.

This is a great question.
There is no doubt that the market favors the niche. I think this is especially true on Instagram. That said, it is possible to cover a broad range of subject matter. I got into photography because it allowed me to explore all kinds of different things, not just one thing. In 2022 I shot a cookbook for National Geographic, was commissioned to shoot a series of massive 50x70 black and white silver gelatin prints of Maine Seascapes, and shot 10 short films and 4 photo essays on Health Equity in America on a year-long project that was underwritten by a Fortune 20 company. Honestly, these projects had almost nothing to do with one another.... and that's the way I like it. Keeps things interesting.
I'm not sure where this leaves you but I would say, initially you would be well served to have a niche but I would encourage you to maintain a broad set of visual interests.

Hi Tom, this is definitely not a silly question. It happens in certain circumstances. The color temperature of light changes more than you would think as you move around. There are lots of reasons for this. You could be near a window or other light sources that have a different color temp than the primary source. Even a room you think is completely consistent could have newer lightbulbs in one area that would cause a color shift. Here are three ways to solve for it.
1. Just fix it in Lightroom or photoshop after the fact. 
2. Pick a preset color temp in your white balance setting before the shoot. You can choose one (indoor fluorescent, indoor incandescent, etc), take a picture, see which looks the best, and go with that one for the entire shoot.
3. Create a custom white balance before the shoot and use that setting.
video shows you how.Good luck,
David